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Ummm…. No. Not even close.
Consider these stats:
- Messages are five times more likely to be read via email than on Facebook. -Radicati
- Email acquires 40 times more new customers than Twitter or Facebook -McKinsey
- Your content will be shared with your email followers three times more than any other visitors. -QuickSprout
- 92% of all adults online use email, and 61% use it on any given day. –Pew Research
- Targeted and segmented emails account for generating 58% of all revenues. –DMA
Email open rates are highest when a company sends two emails monthly. –Database Marketing Institute
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Impellium is an online media company focussed on personal and business growth strategies for home business owners and lifestyle entrepreneurs.